Hyundai Promise Sells 1.57 Lakh Pre-Owned Cars in 2024, Records 5.8% Growth
Hyundai Promise reached a new milestone in customer engagement, recording its highest-ever exchange outreach of 20.4% in 2024.
Hyundai Promise Sells 1.57 Lakh Pre-Owned Cars in 2024, Records 5.8% Growth |
Hyundai Motor India Limited (HMIL) achieved its highest-ever annual sales in the pre-owned car market through its Hyundai Promise channel in 2024. The company sold 1,57,503 used cars, marking a 5.8% year-on-year growth. A key highlight was the strong demand for certified pre-owned vehicles, with 35,553 units sold, contributing 23% to the total sales and recording an 8% YoY increase. This growth reflects Hyundai's focus on delivering quality and reliability in the pre-owned segment, further strengthening customer confidence in its brand.
Hyundai Promise reached a new milestone in customer engagement, recording its highest-ever exchange outreach of 20.4% in 2024. Among certified pre-owned sales, the Hyundai i20, CRETA, and GRAND i10 emerged as the top-selling models, contributing to 55% of total volumes. SUVs remained a strong choice for buyers, making up 21% of certified sales, with the CRETA leading at 13% and the VENUE accounting for 8%. This growth highlights Hyundai's expanding presence in the pre-owned car market and the strong demand for its popular models.
Commenting on Hyundai Promise sales, Mr. Tarun Garg, Whole-time Director and Chief Operating Officer, HMIL, said, “The pre-owned car market in India has ample room for improvement in parameters like transparency, trust, and reliability—challenges that Hyundai Promise, as an OEM-owned network, directly addresses by using new-age technology and the trust of brand Hyundai. With over 1 million pre-owned car sales since inception, Hyundai Promise has redefined the experience of buying and selling used cars, making it more reliable, transparent, and hassle-free. The Hyundai CRETA stands as the most sought-after SUV with a 13% contribution in the certified pre-owned segment, mirroring its unmatched popularity in the new car segment. SUV models such as the VENUE and CRETA fetch over 70% of their original price even after the third year.”
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Hyundai Promise ensures quality and reliability in its certified pre-owned cars by subjecting them to a thorough 161-point inspection before listing. To enhance customer confidence, the program offers a 1-year comprehensive warranty for vehicles under 7 years old and a 6-month engine and transmission warranty for cars aged between 7 to 10 years. Additionally, buyers benefit from road-side assistance and up to two free services, making the ownership experience smoother and more reassuring, similar to that of a new car.
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