Design is more than just an aesthetic experience, it's a force that shapes the world we live in, from the objects we use every day to the environments we navigate. Every year, on April 27, people around the globe celebrate World Design Day, a day dedicated to recognising the profound impact design has on our lives.
This year, it is being observed on Sunday and it offers an opportunity to reflect on how design influences everything from art and technology to everyday experiences.
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History of World Design Day
The idea of World Design Day was introduced by Kim Paulsen, the Vice President of the International Council of Graphic Design Associations. The first observance took place in 1995, but it was originally called World Graphics Day, highlighting the role of graphic design in society. Over the years, the scope of the day expanded to recognise the broader field of design, including visual communication, product design, and other related disciplines.
World Design Day serves as a reminder of how design has the power to enhance both form and function in our daily lives. From the smallest object to the most grandiose architectural structure, design touches everything, making the world more functional, beautiful, and efficient.
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Significance of World Design Day
World Design Day is more than a celebration; it’s a call to action. It encourages people to acknowledge and appreciate the immense value of design in improving quality of life. Whether it’s the everyday objects around us or complex innovations that push boundaries, design makes our world accessible and functional.
The goal of World Design Day is to raise awareness of how design can positively impact society. It serves as a reminder that design isn’t just about aesthetics; it’s about solving problems and creating solutions that improve people's lives. Whether it’s designing products, systems, or communication strategies, design has the potential to make the impossible possible.
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Celebrating design's role in society
On World Design Day, designers around the world celebrate their craft and the difference it makes. The day encourages designers to reflect on their work and consider how they can use their talents to address real-world problems. It’s an invitation to leverage creativity and innovation to improve the lives of others, whether through local community projects or global initiatives.
