Harry Styles is making headlines once again, but this time, it's not for a chart-topping single or a high-fashion red carpet moment. The global pop icon and former One Direction member has surprised fans with the launch of an exclusive range of intimacy products under his lifestyle brand, Pleasing.
On July 25, Pleasing announced its first line of sex toys with a sultry Instagram video featuring Harry Styles himself. In the clip, the singer is seen scribbling a message on a notepad that reads, “Please yourself like you mean it,” before signing off in his signature raspy voice. The message isn't just a flirtatious tagline, it introduces a daring new collection titled “Pleasing Yourself”, which is designed to celebrate diverse desires and self-pleasure. The 'Mary' tattooed on the hand was the confirmation that the voice is Harry for sure.
What’s in the new ‘Pleasing’ intimacy collection?
The collection features two key products:
The Pleasing Double-Sided Vibrator (Rs. 6,000.00)
The Pleasing Lube (Rs. 2,200.00)
These 'intimacy tools,' as Styles calls them, are designed to be inclusive, gender-neutral, and accessible. Developed in collaboration with Zoe Ligon, a well-known sex educator and author, the vibrator is designed to cater to a “kaleidoscope of bodies and curiosities,” offering a playful and body-positive approach to self-pleasure.
The new product range is launching with an 18+ exclusive pop-up shop called The Pleasing Pleasure Shop in New York City, opening its doors from 11:00 a.m. on Friday, July 25. The items will be available for a limited time at this location before they’re rolled out on the official Pleasing website.
Fans react with humor and hype
As expected, fans lit up social media platforms the moment the announcement dropped. From witty memes to enthusiastic praise, the reactions were electric. Comments ranged from hilarious to heartfelt. One user commented, “Can we get a matching nail polish shade for the vibrator?”. Another user said, “We simply love a man who listens to what people want.”
Harry Style fan commented, “I live in the same timeline where Harry Styles sells sex toys. Iconic.” Another fan commented, “Oh holy fu*k yeah <3 zaddy Harry giving the girls and the gays what they need :}.”
Are sex toys pleasings first products? No!
Launched in 2021, Pleasing initially made waves in the beauty industry with gender-inclusive nail polish and skincare. Over the years, the brand has evolved into a full-fledged lifestyle label, offering apparel, fragrances, accessories-and now, adult wellness products. Styles has often described the brand as a creative extension of his personality, aiming to explore joy, self-expression, and now, pleasure.
