Uttar Pradesh News: Bareilly Kanwar Yatra Route Sparks Communal Row As Hindu Mahasabha Pastes ‘I Am Hindu’ Posters On Shops
Bareilly’s Kanwar Yatra route has become a flashpoint after Hindu Mahasabha activists began pasting "I Am Hindu" posters on shops and eateries, claiming the move ensures "no devotee’s fast is broken by impure food."

Controversy brews in Bareilly as "I Am Hindu" posters appear on shops along the Kanwar Yatra route | File Photo
Bareilly: Bareilly’s Kanwar Yatra route has become a flashpoint after Hindu Mahasabha activists began pasting "I Am Hindu" posters on shops and eateries, claiming the move ensures "no devotee’s fast is broken by impure food."
The campaign, which involves verifying shop owners’ Aadhaar cards and religion, has drawn sharp criticism from Muslim groups, who call it a "premeditated attempt to polarize communities."
The UP government had earlier mandated nameplates for all shops along the pilgrimage route, citing "transparency." However, the Mahasabha’s selective branding excluding Muslim-owned establishments has intensified accusations of discrimination. "This is not about faith; it’s about marking territory and sowing distrust," said a local Muslim trader.
Authorities have deployed drones and traffic diversions for the Yatra, starting July 11, with DGP Rajiv Krishna stating, "All liquor shops will be covered." Meanwhile, the administration denies endorsing the Mahasabha’s campaign, though no action has been taken against it.
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Critics argue the posters reinforce caste and religious binaries, undermining the Yatra’s spiritual essence. "Why reduce devotion to identity cards?" questioned a civil society member. With over 2 million pilgrims expected, tensions simmer as Bareilly’s Nath Nagari braces for a politically charged Sawan.
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